The last Holiday season reaped great rewards for the Cupertino tech giant. Out of $124 billion record revenue generated in the first quarter of 2022, driven by Apple Silicon, Mac sales accounted for $10.9 billion with 25% growth. Apple’s CEO and CFO explained that they set another all-time revenue record for Mac because customers were “eager” to purchase Mac models powered by M1 Apple Silicon.
In 2020, Apple began the transition from Intel processors to Apple Silicon with the launch of the M1 MacBook Pro, M1 MacBook Air, and Mac mini. The M1 chip received great reviews for its incredible performance and battery life. And in 2021, the company expanded the Apple Silicon Mac lineup with the launch of M1 iMac, and 14-inch and 16-inch MacBook Pro models powered by next-generation M1 Pro and M1 Max chips for professional users.
The performance and power efficiency of Apple Silicon Mac models blew away customers
At the Q1, 2022 earnings call, Apple CEO Tim Cook said that professional users’ response to the new MacBook Pro models was thrilling. “We’ve been thrilled with the response from Pro users to the M1Pro and M1 Max chips and to see how Apple silicon is blowing them away with its power, performance, and efficiency.”
CFO Luca Maestri further explained that driven by the high-performance of M1 series chips, Macs sales have grown for six consecutive quarters.
For Mac, revenue of 10.9 billion was an all time record, with growth of 25% year over year, driven by strong demand for our newly redesigned MacBook Pro powered by M1.
Despite supply constraints, we are one year into our transition to Apple silicon, and already the vast majority of our Mac sales are from M1 powered devices, which helped drive a record number of upgraders during the December quarter. Our momentum in this category is very impressive, as the last six quarters have been the best six quarters ever for Mac.
The current M1 Mac lineup includes the following models:
- 13-inch M1 MacBook Pro
- 14-inch MacBook Pro with M1 Pro and M1 Max
- 16-inch MacBook Pro with M1 Pro and M1 Max
- M1 Mac mini
- 13-inch M1 MacBook Air
- 21-inch M1 iMac
The year, Apple is expected to launch new MacBook Air powered by the M2 chip, a 27-inch iMac powered by an M1 Max Duo chip, and a Mac mini powered by an M1 Pro chip.
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