Apple shows off Apple Watch Series 6 features in new ad campaign

Apple recently uploaded two new ads to its YouTube channel, highlighting how Apple Watch Series 6 can track sleep and underwater workouts. The ads are a part of the company’s social campaign ‘The Future of Health in on Your Wrist’  which highlights various health features of the smartwatch.

Apple launched Apple Watch Series 6 in September of last year. The Watch comes in vibrant colors like red, blue and offers new band options and watch faces. Apple Watch Series 6 is designed to provide health benefits, features to help track workouts, and Family Setup features for safe communication. The Watch also features a health sensor to track and monitor blood oxygen levels and more.

Apple Watch Series 6

New Apple Watch Series 6 ads by Apple highlight health features

The first ad shows a woman using the latest Apple Watch Series 6 to improve her sleep quality. The ad shows viewers how the smartwatch puts on faint ambient music to put the user’s mind at ease and to relax them. The woman says, “the Sleep app helps me establish a bedtime routine, by silencing my phone and setting the mood.”

The ad also shows off features like the Apple Watch Series 6’s blood-oxygen sensors and heart rate tracking which can be used to track the quality and length of the user’s sleep.

The second ad features a woman using the Apple Watch Series 6 to track her workouts while underwater. She says, “the Workout app tracks all my workouts and knows how many laps I’ve done, how many calories I’ve burned, and knows how far I’ve gone. Even in open water.” Even though the ad is specifically for Apple Watch Series 6, Apple Watch has supported underwater workout-tracking since Series 2.

Prior to these 2 new ads, Apple posted a short 30-second ad to its channel that follows a man demonstrating how effortless it is to take any ECG anywhere, at a park, cinema, or even on a boat. An ECG (electrocardiogram) is a non-invasive analysis to record heart rhythm and electrical activity. The sensors on the smartwatch collect real-time electric signals and change them into the documentation that can be seen on the Watch itself, or on an iPhone.

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About the Author

Usman has been playing games for as long as he can remember. He is an editor at iThinkDifferent and writes about games, Apple news, hardware, productivity guides, and more. When not writing for iTD, Usman loves to play competitive Team Fortress 2, spends time honing his football skills, and watches superhero movies.