For the 16th year in a row, Apple has taken the first position on Forbes’ annual list of the World’s Most Admired Companies. The tech giant beat out competitors like Amazon, Microsoft, and Walt Disney for the top spot.
For the 2023 edition, in partnership with Korn Ferry and 3,760 executives, directors, and securities analysts voting in a survey, Fortune narrowed down over 1,500 companies to compile the World’s Most Admired Companies list.
Forbes releases ‘World’s Most Admired Companies’ list
Apple has managed to hold onto the top spot on the Forbes-compiled World’s Most Admired Companies list for fifteen years now. This year is no different, Apple managed to surpass a number of significant businesses, including Berkshire Hathaway in fourth, Amazon and Microsoft tied for second, and Berkshire Hathaway in third.
“The biggest tech companies may be facing relatively tough times, but the 25th edition of the Fortune World’s Most Admired Companies All-Stars list suggests that the giants’ peers respect them as much as ever,” Forbes said.
P Morgan Chase (No. 5) overtook Walt Disney (No. 6) on the list. Costco, a retailer, took seventh place, followed by Pfizer in eighth, Alphabet in ninth, and American Express in tenth.
The 50 companies selected for the 2023 rankings were narrowed down from a primary list of the 1,000 largest companies in the United States ranked by revenue and 500 non-U.S. companies from Fortune’s Global 500 database with revenues of $10 billion or more. The study included nine criteria that executives, directors, and analysts had to use to rate the companies:
To determine the best-regarded companies in 52 industries, Korn Ferry asked executives, directors, and analysts to rate enterprises in their own industry on nine criteria, from investment value and quality of management and products to social responsibility and ability to attract talent. A company’s score must rank in the top half of its industry survey to be listed.
Based on a survey of almost 3,760 company executives, directors, and analysts, the rankings for corporate reputation were determined. Apple managed to dominate across the board when broken down into subcategories, thanks to its overall score of 8.65 points. The tech giant once again managed to dominate the Computer industry rank, as it did in 2022.
Apple also topped many other categories which include Innovation, People Management, Use of Corporate Assets, Social Responsibility, Quality of Management, Financial Soundness, Long-Term Investment Value, Quality of Products and Services, and Global Competitiveness.
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