The latest beta release for iOS 18, iPadOS 18, and macOS Sequoia introduces a new Safari feature called Distraction Control. This innovative tool, currently accessible to developers, is designed to elevate the browsing experience by granting users the ability to conceal distracting elements on web pages.
Accessible via the Page Menu in Safari’s Smart Search field, Distraction Control empowers users to manually select and hide elements that obstruct their focus, such as intrusive sign-in popups, persistent cookie banners, and autoplaying video content.
Unlike traditional ad blockers, Distraction Control is not designed to permanently remove ads or frequently update content. Instead, it offers a temporary solution to hide static elements, which persist through page refreshes only if they remain unchanged. The feature requires users to actively choose each item they wish to hide, ensuring a tailored and user-controlled experience. When an element is hidden, it is done with a smooth animation, improving the overall user experience.
One key aspect of Distraction Control is that it operates on a per-device basis. This means that any hidden elements on a Mac will not be automatically hidden on an iPhone or iPad, requiring users to reselect elements on each device. Additionally, hidden items can be easily revealed by selecting the “Show Hidden Items” option in the Page Menu.
Distraction Control also respects user actions on GDPR or cookie banners by treating the hide action as if the user clicked away without making a selection. This approach ensures that the browsing experience is not interrupted by unnecessary prompts. This level of control enhances user autonomy and privacy while maintaining compliance with data regulations.
While Distraction Control does not eliminate all online distractions, it marks a substantial advancement in creating a more streamlined and immersive browsing environment. As the feature becomes available to public beta testers and eventually rolls out in the general release of iOS 18, iPadOS 18, and macOS Sequoia, it is expected to receive further refinements based on user feedback.
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