Forget the frustration of endless scrolling and algorithm fatigue. Spotify, the music streaming giant, is shaking things up once again with a revolutionary new feature: AI Playlists. Building on the success of its AI DJ, this innovative offering empowers you to become the ultimate curator, using the power of artificial intelligence to craft personalized playlists based on anything your heart desires.
Spotify’s AI Playlists currently in beta testing, exclusively for Premium users
After introducing AI playlist generation in its DJ feature last year, Spotify has now expanded its AI capabilities with the beta release of AI Playlists. Available initially to Spotify Premium subscribers in the United Kingdom and Australia on mobile devices, this feature promises to revolutionize playlist creation.
The process is simple and intuitive. Users can access the AI Playlist generator within the Spotify app by navigating to “Your Library” and tapping the “+” button. From there, selecting the AI Playlist option allows users to input text prompts such as “music to read to on a cold, rainy day to feel like the main character” or “music for my hot girl walk.” The AI then generates a curated tracklist of 30 songs tailored to match the specified vibe.
Spotify’s AI Playlist feature goes beyond traditional genre-based or time-specific playlists. By leveraging advanced AI algorithms, users can explore a wide range of themes, including locations, animals, activities, movie characters, colors, and even emojis. The platform emphasizes that the most effective playlists result from prompts that blend genres, moods, artists, and decades, ensuring a rich and varied musical experience tailored to individual tastes and preferences.
Once the playlist is generated, users retain full control over the final result. They can fine-tune the playlist further by issuing commands like “less upbeat” or “more pop” to adjust the mood according to their preferences. Additionally, users have the option to remove specific tracks from the playlist with a simple swipe, ensuring a truly personalized listening experience.
Spotify employs cutting-edge technology to power its AI Playlist feature. Large language models (LLMs) are utilized to decipher user intent, while personalization technology based on individual listening history and preferences ensures that the generated playlists are tailored to each user’s unique musical inclinations. The company also incorporates various third-party tools to enhance its AI and machine learning capabilities.
As Spotify continues to refine and expand its AI capabilities, users can expect ongoing enhancements to the AI Playlist feature. While the beta rollout is currently limited to select regions, the company has plans for further expansion in the near future.
