Spotify launches new $10.99 plan focused on just the music

Spotify recently launched a new, cheaper tier called “Basic” that targets users who aren’t interested in audiobooks.

The new plan comes in at $10.99 per month – the same price as the previous standard Spotify Premium plan. This new tier keeps all the music-related perks you know and love, including ad-free streaming, on-demand playback, and unlimited skips.

However, there’s one key difference: audiobooks are out. The Basic plan removes the 15-hour monthly audiobook credit that was previously bundled with the standard Premium subscription.

This plan is a win for users who primarily use Spotify for music and have no interest in audiobooks. It allows you to enjoy the full Spotify music experience at a slightly lower price point.

Additionally, with the standard Premium plan increasing to $11.99, Basic offers a way to maintain the previous pricing for those who don’t utilize the audiobook feature.

Why this change?

Spotify has been continuously evolving its offerings to match user preferences and market trends. The introduction of this new plan aligns with the company’s goal to provide flexible subscription models that meet the diverse needs of its user base.

With over 200 million Premium subscribers globally, Spotify’s move to adjust its pricing and plans is a strategic effort to retain and attract users amid increasing competition.

How does it compare?

By offering Basic at $10.99, Spotify directly competes with Apple Music’s base tier. This price parity could be a game-changer for budget-conscious music lovers.

Here’s a quick comparison:

Overall

The introduction of the Basic plan shows Spotify’s commitment to catering to diverse user needs. Whether you’re a music enthusiast or an audiobook aficionado, there’s now a Spotify tier that perfectly suits your preferences.

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